Modern web design doesn’t mean it should have tons of
bells and diamonds. A simple, clear and comfortable website is what considered
as modern web design. Also, modern web design is
a relative term. Something modern for someone can be outdated for another. Your
website is a mix and match of everything trendy of that time but now you might
feel that there is something missing or something needs to be replaced or
something needs to be added.
Let’s go through some of the important elements of modern
web design:
1.
Keep it
simple, clear yet unique- there was a time when making a website glamourous
was a task but now, keeping it simple is. With so much gold and glitter, it is
not easy to keep it simple. But instead of flaunting your creativity, you must
remember why you have hosted a website.
2.
Strong
and ‘matching the niche’ colour palette – Colours in web design is the most
basic elements of a website. The coordinated colours must be strong enough to
attract the users and appropriate enough to match the niche of the business.
Colours of your website give a huge resemblance to your business. Some like to
keep it limited like amazon but some like to experiment through each colour.
3.
Appropriate
Call to Action- As we are aware of the importance of ‘Call to Action’
buttons which lead to the conversion of traffic into leads. Get these implemented
within your web design, but make sure that it doesn’t look like it was
purposefully fit in there. This will help you to gather the contact information
of your visitors, which will help you to initiate conversations, engage your
users and convert them into customers.
4.
Faster
loading speed- This is one of the important elements of modern web design. There is little or no patience in visitors. They would mind spending
half a minute on the website. So make sure that your website loads quickly or else,
be prepared to lose your customers with a higher bounce rate. There are many
tools to measure the speed of the website. This will ensure a better user
experience. Neither SEO nor promotional method would work if your website
loading speed is not appropriate.
5.
Search
Engine Optimization- SEO is the most
important and basic aspect of modern web design. For a website to rank, it
requires professional SEO. Certain design tactics, including title tags,
heading tags, Meta tags, and HTML coding will help your site to go up on
Google’s search engine. Duplication of any of these will be of no use.
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