The cost of e-commerce web development depends largely on the business itself and its needs. First of all, such factors as:
1. Customer base. It is the size of the customer base that affects which technology to choose and which programs to use. A site for a little traffic will cost less. A site that is able to cope with a large flow of customers will need a high level of expense in terms of development and further support. Besides, the size of the development team that will create an e-commerce project depends on the number of clients. If you want to create an online store for a startup, then you can hire a small outsourcing team.
2. Auxiliary applications. The term Enterprise Resource Planning is special software that is responsible for inventory, shipping, payment, and other service functions. In large companies often use multiple ERP solutions. Some ERPs can cost more than $ 100,000 per year. And the integration of such programs can take hundreds of hours of development. To reduce the cost of developing an online store, small companies and startups can use built-in or ready-made reporting systems.
3. Marketing. When creating an online store, it is also important to consider marketing companies on the Internet and in the real world. Now there are many tools to attract buyers to your site. Among nah: social networks, video, mobile marketing, newsletters. Large companies can spend on attracting traffic from $ 100,000 while small companies attract much less traffic for $ 2,000 per month.
4. Site functionality. This is a very important point for those who think about the cost of developing an online store. In the previous article, we detailed the schedule of 9 basic functions that should be in a modern online store.
Large companies can afford to spend the maximum budget to web Development Agency so that they can differ from competitors. Among such functions is the designer of food or clothing in real time. They have also distributed bonus programs. It should be noted that such functions will require an additional budget for the design and integration into an online store, which will significantly increase the cost of creating a personalized online store. Small companies can use embedded solutions or plugins to extend the functionality of the site.
5. Content. Site content plays an important role. Often, customers themselves provide content to the site. Under the content refers to the texts for the pages, pictures, descriptions of goods and their cost. If the site has more than 1000 products, then you need more time to fill out the content. If the online store has only 50 items of goods, it will be much easier and cheaper. Most online stores have a convenient menu for editing products. When filling online store goods, you do not need a programmer. But sometimes the company cannot allocate an individual for this task. Therefore, the online agency provides its specialist, which increases the cost of developing an online store.
And that's not all. If the question “How to create an online store?” Does not give you peace of mind, then at the initial stages you need to understand on which platform you want to create a website. We will help you with your choice! We are pleased to share articles Best Paid and Best Free Platform for creating online stores. In these reviews, we tried to describe the most important functions of the most popular platforms.
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