The Advice Of Our Experts To Generate More Web Traffic

By web traffic, we mean the number of visits to a website during a specified period. The analysis of the generated traffic makes it possible to refine your SEO marketing strategy. Also, working to improve your visibility and to have more visitors will increase your chances of conversion. Nevertheless, you need to know how to target your users to win potential prospects.

In what follows, we provide you with a detailed overview of everything you need to do to improve your audience, in particular, so that your site generates more web traffic.

The sources of web traffic

1. Organic web traffic

These are visits from search engine results and do not relate to sponsored links. In other words, it is the web traffic generated from sites and links positioned by the best SEO companies and generated from the keywords typed by the user. It is a source of traffic that should not be overlooked because it directly influences your bounce rate and your conversion rate. Thus, you must have visibility on the search engines and study on which keywords you must position yourself.

2. Direct web traffic

The web traffic directly comes from URL research and visits from Favorites. Typically, it is employees and customers who use these methods of navigation to connect directly to their accounts or to view information. It's good to have customers who have your URL by heart, right?

3. Web referral traffic

The web traffic referral or reference refers to visitors to your site from links on other sites. These are backlinks. These, also called inbound links, from a site with good E-reputation allows having more traffic. They must be part of your net linking strategy, which is your Google off-site SEO.

4. Social web traffic

After the search engines, especially Google, Facebook is the second application that generates the most traffic. This is because social networks are to be considered if you plan to reference a site and maximize your web traffic rate. Indeed, they are a guarantee of notoriety because the information spreads quickly. Just click on the shared link to manage traffic and improve your audience.

5. Web traffic from e-mailing

E-mailing campaigns and newsletters, notifications and electronic signatures pointing to your site represent a real source of web traffic not to be overlooked. This source is primarily a way to retain your potential customers and keep your audience. Remember to invite your users to subscribe to your newsletters. But beware! Several notifications a day may annoy the user. Only one gathering all the news will be a good resolution.

6. Web traffic from paid referencing

While organic web traffic is naturally optimized links, paid search traffic with the help of SEO and best SMO services refers to sponsored links as its name indicates. The better your link is positioned, the better it is visible and the better you gain traffic. Nevertheless, do not rely too much on billboards, because it is a resolution that works in the short term. Companies often use it to promote an ad urgently for a few days or hours.